Seafish UK is proud to announce that we have become an official Event Partner Sponsor for the British Frozen Food Federation (BFFF)—a significant milestone in our long-standing relationship with the UK’s leading frozen food trade association.

For over 30 years, we have been an active member of the BFFF, originally joining as membership number 227 at a time when the federation had just a few hundred members. Today, with over 6,000 members from 325 member companies, the BFFF has grown into a vital force within the frozen food industry, and we are delighted to deepen our partnership as we continue to champion quality, innovation, and excellence in frozen seafood.

Over the years, we have worked closely with the BFFF, regularly attending their events and tradeshows, engaging with industry leaders, and sharing insights that help shape the future of frozen food. We were also delighted to welcome Rupert Ashby, CEO of BFFF, to Seafish UK HQ, further strengthening our collaboration.

Taking Our Partnership to New Depths

This marks the first time Seafish UK has taken on a sponsorship role within the BFFF, demonstrating our commitment to the industry and our desire to elevate our collaboration to new heights. As an Event Partner Sponsor, we look forward to playing a greater role in supporting BFFF’s initiatives, driving innovation, and fostering connections within the frozen food sector.

Emma Acklam, Sales and Marketing Director at Seafish UK, shared her excitement about this new chapter: “Seafish UK has always been a proud advocate of the frozen food industry, and our long-standing relationship with the BFFF has been instrumental in our journey.

“Becoming an official Event Partner Sponsor is a natural next step, allowing us to contribute even more to this fantastic community. We’re excited to support the BFFF’s events, collaborate with fellow industry leaders, and continue delivering high-quality seafood to the market.”

As Seafish UK embarks on this exciting new phase, we remain dedicated to upholding the values that have defined the business for generations—quality, sustainability, and innovation.

We look forward to working even more closely with Rupert and his exceptional team at the BFFF and the wider industry as we navigate the future of frozen food together.